OED stands for Only Epic Days — profit funds suicide prevention

OED campaign

Our Story

Only Epic Days

OED stands for Only Epic Days — the days worth showing up for, and the people you want there with you.

Why we exist

Profit goes to suicide prevention.

Profit from every order goes to suicide prevention: the hotlines, the outreach and the follow-up care that keep people here for another epic day.

Need to talk? In the US, call or text 988 for the Suicide & Crisis Lifeline. Anywhere else, reach your local crisis line.

What OED means

We make blue athletic wear for the days you actually remember — and we say the name out loud.

Where profit goes

Profit from every order is routed to suicide prevention work, not to a marketing line.

How you help

Buy the piece, wear the name, and pass the crisis line on. Every epic day is a shared one.

ONLY EPIC DAYS

OED stands for Only Epic Days — wear the name, share the crisis line.

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